Vice-President, Marketing Director
National Bank and Trust Company
Tami Armstrong is Vice-President & Marketing Director of The National Bank & Trust Company (NB&T) headquartered in Sycamore, Illinois. NB&T is an independent community bank with assets of $650 million providing full service banking at 10 branch locations in Northern Illinois. NB&T manages an additional $600 million in its Trust & Wealth Management Division. The bank launched a Securities and Brokerage Service Division in January of 2014.
Tami oversees marketing and communication for all NB&T business lines and divisions including brand management, acquisition, retention, market research, product development, analytics management, website, social media, and electronic/print media.
She lead a successful rebranding of the 147 year-old banking institution in 2012, was the driving force behind the development of a performance management/CRM system, TAMS (Total Access Management System), and continues to spearhead the development and distribution of new technologies including the NB&T Mobile App, Banker Jr. App, P2P payments, and ATM deposit automation technology.
Tami is a graduate of the ABA School of Bank Marketing and holds M.A, B.A, and A.A Degrees in Communication.