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Mobile Avengers

Gamification is coming to mobile banking, and to the 6th Annual Mobile Banking and Commerce Summit. This year’s conference will offer a great overview of how games are being used in financial services and give attendees first-hand experience with mobile gaming as you battle head-to-head with fellow attendees playing Mobile Avengers.

Track: Mobile Commerce

Monday, June 11, 2012

1:30 PM - 2:15 PM
Monetizing the Convergence of Social and Mobile Payments
Moderator: Campbell Edlund, President, EMI STRATEGIC MARKETING
Panel Moderator: Brian Hamilton, SVP, National Digital Platforms, Small Business Banking, CAPITAL ONE BANK
Russell Hamilton, Global Business Development, VISA, INC.
Chris Mahl, Chief Revenue and Strategy Officer, LEVELUP

Social and mobile payment strategies and technologies are converging. Social networks are creating new P2P payment applications, companies using location based advertising (LBA) are beginning to leverage mobile payment strategies and social gamification is providing another application foralternative payments. In this panel we will:

  • Explore how companies are leveraging social and mobile payment approaches
  • Hear from industry leaders on what is working and what isn’t
  • Discuss how your company can leverage this convergence

2:15 PM - 3:00 PM
Mobile Person to Person Payments
Paul Grill, Partner, FIRST ANNAPOLIS CONSULTING

In this session, you'll hear about the state of mobile person to person payments, and then specifically on how one bank has approached opportunities in person to person payments.

3:30 PM - 4:15 PM
Mobile Incentives and Loyalty Offers
Dickson Chu, SVP, Merchant Solutions, LIVINGSOCIAL

Because of technological advances and a proliferation of choice, today's consumers are becoming more savvy and finicky about their everyday purchases. For them, price or the latest craze can often override brand name.

In order to survive, smart businesses must find new ways to drive customer loyalty. This means providing incentives that translate into repeat customers without threatening business viability.

In this presentation, you’ll hear about loyalty offers and why they're so important in today's mobile world.

4:15 PM - 5:00 PM
Are you Ready for the Next Wave? Preparing for a World of Connected Devices
Moderator: Paul Bridgewater, Group Executive, Global Product, TSYS
Michael Niczyporuk, Head of Strategy, Mobile and Emerging Channels, CAPITAL ONE FINANCIAL
Phillip Rogers, VP, Mobile Channel Management, SILICON VALLEY BANK
Jim Stapleton, Chief Sales Officer, ISIS

Everything from consumer electronics, automotive, health and utilities will benefit from the explosion of data and the proliferation of connected mobile devices now available to the consumer. And it’s the consumer who will determine how they want to be communicated with, how they make and/or accept payments and how business interacts with them.

Major retailers like Target, Home Depot and Walmart have readied their infrastructure to support smart connected devices that will transform our world. How ready are you? Hear what innovators in retail, financial services and payments are doing to prepare for the tidal wave of connected devices.