Monday, May 17, 2010

12:00 PM - 1:00 PM

MAXIMIZING YOUR DEBIT REVENUE IS AS EASY AS 1-2-3

Kim Gardner, Vice President, Strategy, Analytics & Pricing, STAR NETWORK

Mary Knich, Vice President, ATM Products, FIRST DATA

Julie Bohn, Vice President, Financial Institution Loyalty Programs, FIRST DATA

Sponsored by:

Take advantage of innovations in payments and best practices in card and network management to make your debit program more profitable.

Learn how savvy management can make your existing debit program work harder for you. Coupling that with smart application of the latest debit products and services can help you attract new customers, retain the ones you have, encourage more card transactions, and convert costly transactions to ones that bring you revenue.

Program Outline

Review your EFT program trends and statistics for opportunities
Revise your program with new procedures or innovative products
Reward your customers or members with service, support and superior selection of redemption items

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