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Wednesday, October 30, 2013
TOP RANKED BANK ANNOUNCED! LESSONS FROM THE BEST: EARNING SMALL BUSINESS CUSTOMERS SATISFACTION AND LOYALTY
Customer expectations of banks, particularly expectations for remote access and value beyond product, are affecting business owner satisfaction with bank relationships. The top ranked bank in J.D. Power and Associates 2013 Small Business Banking Satisfaction Study is showing the way and will share insights and best practices around delivering a superior experience to its small business customers. In addition, J.D. Power will also present key takeaways and trends from the 2013 study with a focus on understanding changing needs, perceptions of technology prowess, expectations, and winning strategies for different customer segments. Attendees will receive an executive summary of findings from the 2013 study.