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Track: Mobile in Practice Track
Monday, June 7, 2010
The majority of financial institutions are still getting their mobile initiatives started. Hear the various approaches from these financial institutions about getting their mobile platforms up and running.
Justifying expenditure How to determine whether you want to build in-house or outsource What elements are critical to include or not necessarily needed (mobile payments, etc.)
USAA remains at the forefront of mobile financial services, having already rolled out remote deposit capture (RDC) and applications for the iPhone, Google Android and Blackberry, a personal financial management tool, and tax advice. Plans wont stop there. As devices become more advanced, opportunities for more sophisticated and easy to use services become available to the customer. Whats next for USAA? And as momentum in mobile financial services picks up, how can the industry continue to move forward?
One of the most significant recent innovations in mobile payments was announced in September when mFoundry teamed up with Starbucks to introduce an iPhone app called Starbucks Card Mobile. The application enables customers of the Seattle-based chain to pay for their orders using mobile phones at the point of sale. Hear about the first steps in mobile payments.
A recent study concluded that mobile remote deposit capture will permanently change the face of retail banking forever by eliminating more than 1.5 billion check deposit transactions from U.S. banks in the next five years. And 59% of mobile banking consumers claim they would be likely use mobile check deposit if offered by their bank. Using customer success stories, the panel will discuss key rollout strategies.


