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FinTech 100

Why You Should Care About Merchant-Funded Rewards

American Banker  |  Wednesday, October 10, 2012

By acting as a channel for targeted rewards, banks can make themselves more relevant to businesses and increase their leverage in negotiations over fees, sales of core financial products, and participation in emerging mobile payment schemes...

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The FinTech 100 and the Top 25 Enterprise Companies in FinTech are American Banker and Bank Technology News' annual ranking of the top technology providers to financial services companies worldwide. The ranking is developed in conjunction with IDC Financial Insights and with public relations support from The William Mills Agency.

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