Pricing of BB&T issue is led by Merrill Lynch.

A $100 million issue of Branch Banking and Trust Co. notes due May 15, 1996, was priced through underwriters led by Merrill Lynch & Co.

The notes, rated A2 by Moody's Investors Service and A by Standard & Poor's Corp., were priced to yield 4.81%, 50 basis points above comparable Treasuries.

Branch Banking and Trust is a subsidiary of BB&T Financial Corp., Wilson, N.C.

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