Tech Bytes: Cobranded Money 98 For KeyCorp Customers

KeyCorp and Microsoft said a cobranded version of Microsoft Money 98 is available free to KeyBank customers who enroll in on- line banking and bill payment.

The cobranding "reinforces the concept that Key is the person's bank," said Paul Ayres, vice president of electronic commerce at KeyBank.

Microsoft officials said other cobranding deals could follow.

The Microsoft logo will remain because banks "find value in having their consumer know that it was built and produced by Microsoft," said Matt Cone, the software company's business development manager.

For reprint and licensing requests for this article, click here.
MORE FROM AMERICAN BANKER