In Brief: Telebank Linking Up With Insurance Site

Financial Corp., has added insurance products to its suite of offerings through an arrangement with Answer Financial Inc.

The companies agreed to establish co-branded links between their Web sites.

Answer is the parent company of Insurance Answer Center, which offers on-line insurance rate comparisons and the ability to buy automobile, home, and life insurance and annuities on-line, as well as prepaid legal services and home warranty programs from 80 insurance carriers.

The agreement would extend Telebank's reach to Insurance Answer's 60 employer programs and affinity groups across the United States. Insurance Answer expects to reach more than four million consumers by yearend, a company spokesman said.

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