In the wake of Superstorm Sandy, Wells Fargo began allowing its ATM customers to donate cash to the American Red Cross directly from the device.
A week and a half later, Wells Fargo (WFC) announced Thursday that its customers have given more than $1 million to the American Red Cross.
Those gifts are aimed at relief for victims of the hurricane that ravaged the tri-state area.
“We know our customers want to help and we are glad we can make it easy for them to give so generously to those in need,” said Jonathan Velline,Wells Fargo’s head of ATM banking and store strategy, in a press release. “We thank them for their contributions that are already making a huge difference in relief efforts.”
Customers can still donate cash directly from most of the bank’s 12,000 ATMs, according to the release.
Wells is giving roughly $1 million to nonprofits “conducting grassroots relief and recovery efforts in affected areas,” on top of what its customers are donating.