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Best-Known Bankers in Town: Betsy Lawer

MAY 14, 2013 11:27am ET
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The following is one of six profiles on bankers who've raised the act of community engagement to an art form. To see the others, click here.

BETSY LAWER
First National Bank Alaska
 Vice Chair, President
PLACE OF BIRTH: Anchorage, Alaska
EDUCATION: B.A., Duke
SELECT HONORS: Alaska State Legislature Commendation, 1997; Soroptimist International's Women Helping Women Award (1998); Top 25 Most Powerful People in Alaska, 1999-2003; ATHENA Award, 2001
CURRENT BOARD SERVICE: Federal Reserve Bank of San Francisco, University of Alaska Foundation, Smithsonian National Board, Alyeska Pipeline Service Co. President's Community Panel, Walter J. and Ermalee Hickel Foundation, Providence Health Care Foundation (director emeritus)

Betsy Lawer is a third-generation banker at First National Bank Alaska, which had been owned by her grandfather and is still run by her father. But it wasn't a given that Lawer would end up there, or anywhere else in banking.

Though she had grown up around the industry, flying beside her father to remote areas of the state on banking business and making invaluable connections with local leaders in commerce and community organizations, Lawer left Alaska in the late 1960s for Duke University, where she intended to major in interior design.

But everything changed when oil was discovered at Prudhoe Bay.

In 1969, a group of oil companies paid the state of Alaska more than $900 million for drilling rights on the land around the bay (known as Alaska's North Slope), and developed what is still the largest oil field in North America. The transaction was transformative for Alaska's economy and for many of its residents, Lawer included.

"It had such a profound impact on me. I remember looking out on Fourth Avenue and it was like the Twilight Zone," says Lawer, now 63. "Nobody was in the streets or the stores. They were all at home glued to the radio." Upon her return to Duke, she switched her major to economics.

When Lawer and her husband, David, returned to Alaska a few years later, she settled into a job at First National. There was no formal training program, and no nepotism, despite the fact that her grandfather had purchased a controlling interest in the bank in 1941 and her father, D.H. Cuddy, had been running things since 1951.

When Lawer started with the bank in 1974, she started at the bottom, as a secretary.

"It was better than any management training," Lawer says. "I learned the business from the ground up."

Her trajectory at First National in many ways mirrored the trajectory of the bank, which saw assets balloon with the oil boom. By 1992, Lawer had worked her way up to vice chair and chief operating officer. (She relinquished the COO role in 2008 but has stayed vice chair and took on the additional role of  president this month.) First National's assets now top $3 billion.

"Business is my passion," Lawer says. "I enjoy it as much as my husband enjoys playing golf."

Lawer also has a passion for civic involvement, which she sees as having a symbiotic relationship with her work. "If you want a healthy community ... you need to volunteer," she says.

Lawer is a trustee of the University of Alaska Foundation and serves on the Smithsonian National Board and the Alyeska Pipeline Service Co. President's Community Panel. She has contributed time and counsel to hospital networks and high school athletics associations. And despite all of her connections, she continues to network.

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How the Best-Known Bankers in Town Stay Connected

Which bankers are boldface names in your city? You know the type: chairs the local Chamber of Commerce, raises big money for cultural institutions, knows everyone down at the country club and can greet a room full of customers by name. Of course having a sizeable donations budget can help buy connections, but maintaining a high level of community engagement and balancing it all with a day job at a bank comes down to skill.

We've profiled six bankers who raise this aspect of their work to an art form. They are from different institutions in different parts of the country, and each has a different story. One is a third-generation banker who has known many of her community's leaders since childhood. Another is an immigrant who began in banking as a teller, and whose commitment to volunteerism flourished along with his career. Some balance their activities with quiet alone time; others are social butterflies to the core. They are business leaders, civic boosters and ambassadors for their institutions. Here are the stories of how they became the best-known bankers in town.

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