Community Banking
The financial crisis is spurring a grassroots marketing revival. Many bankers are recognizing that if they want to hang on to customers and attract new ones, they need to be visible in their communities and available to answer questions about bailouts, deposit insurance and even capital ratios. Perhaps it's no accident, then, that small banks are establishing a reputation as safe havens.
CONSUMER FINANCE
Putting Tarp Funds to Work With Mortgage Promotions
"It wasn't rocket science," according to the president and CEO of a N.C. bank, who designed a home lending program incorporating strong motivators: a low interest rate and ...
SMALL BUSINESS
Using Technology to Court Larger Customers
Community banks have steadily improved their technological capabilities over the years, with the help of 3rd-party service providers, but are still fighting a fair amount ...
MARKETING
The Big Outreach: Credit Crisis Spurs Grassroots Revival
Determined to dispel the belief that bankers have stopped lending, Intermountain's executives started meeting with local leaders to identify opportunities to finance ...
Editor's Note
If there's been one silver lining to the financial crisis, it's that community banks are starting to regain some of the deposit share they had been losing to large banks.
PERSPECTIVE
What to Do When a Condo Project Goes South
In determining whether to make a loan for the construction of a condominium development, a lender will typically look at pro formas, market studies and developer track records.
Survey
Facebook's securities filings show its Facebook Credits digital currency business is exploding. Does it pose a serious threat to banks?
