Charu Chaturvedi is a Senior Vice President at Affinnova where she leads the Financial Services vertical dedicated to providing strategic insights and technology driven solutions. A seasoned professional with over 15 years of marketing and research experience, Charu�s career has spanned several business sectors including financial services, healthcare, consumer packaged goods, and technology.Prior to joining Affinnova, Charu worked in areas of innovation related to global product development, business development, and marketing. She served as a Marketing Director with American Express where she led the international launch of new financial products, worked to develop partnerships for co-branded credit cards, and revamped the cornerstone loyalty program, Membership Rewards.She has received numerous awards related to innovation including the Chairman's Award for Innovation, the highest form of recognition for innovation and teamwork at American Express.Charu holds a BS in Chemical Engineering from the Pennsylvania State University and an MBA from Columbia University.
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Independent and authoritative analysis and perspective for the banking industry