Chris Herbert

Senior Associate

Chris has a strong sector expertise in cards, self-service banking and payments. He has worked on and led a variety of research and consulting projects, and has extensive experience researching retail banking markets in Europe and Latin America. These projects have included analyzing the status of EMV.�He has served as project manager on pan-European studies on payment cards and ATMs covering 30 European countries and for the past six years has been responsible for RBR’s Global Payment Cards Market Data and Forecasts study covering 66 countries worldwide.Chris joined RBR in September 1998 after graduating from the University of Oxford in Modern Languages. Chris is fluent in English and Spanish.