Kevin O'Neill is senior vice president and chief research strategist at Market Perspectives Inc., an innovator at applying online market research techniques to solving key business challenges. He has over 20 years of management and consulting experience in the IT industry, most recently focusing on Cyber-View, MPI's Web measurement and executive reporting service that uses direct feedback from Web site visitors to measure the business performance of Web sites. He can be reached at email@example.com.
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Independent and authoritative analysis and perspective for the banking industry