Card Services Division Now Credit Union Card Center

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The Card Services division of Servicecorp, the subsidiary of the Indiana league, has changed its name to Credit Union Card Center. Servicecorp COO Diana Arnold said the name change emphasizes that it offers services outside of Indiana. "We wanted to create an image that gives us better brand recognition in the marketplace," she said. In addition to traditional services, it is planning to roll out this month Digital Card Processing and Family Card. Digital Card will allow credit unions to design plastics for different program types without the need to purchase large quantities of one particular stock. The new Family Card product will allow cardholders to group cards together under one key account, and designate specific credit limits for each individual, said the company, which currently processes credit, debit, and ATM card programs for more than 135 credit unions in Indiana, Kentucky, New York, and Maryland. (c) 2006 The Credit Union Journal and SourceMedia, Inc. All Rights Reserved. http://www.cujournal.com http://www.sourcemedia.com

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