IntegraSys, Adfluence Enter IntoPartnership
ROCKVILLE, Md. and PLANO, Texas - (05/31/04) Adfluence, Inc. and IntegraSyshave struck a deal to offer discounts on interactive Internetmarketing services to credit unions. Adfluence will offer preferredpricing for electronic marketing services to credit unions that useelectronic banking services from IntegraSys, a business unit ofFiserv. Adfluence creates and sells consumer-targeted interactiveInternet advertisements, and tracks information about adperformance. Currently, more than 100 credit unions have usedAdfluence for interactive website campaigns, games, polls anddirect e-mail services "to increase member registrations by as muchas 25% for various online banking services," the companiessaid.