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Kicker Used In Wisconsin PSAs

PEWAUKEE, Wis.-Wisconsin's credit unions are backing a new series of radio public service announcements (PSAs) that use Green Bay Pakcers' kicker Ryan Longwell to talk about the risks of identity theft. "Identity theft-someone using your name, Social Security number or birthdate to steal your financial accounts, buy things and get loans-is a growing problem. Protect yourself. Never give information to unsolicited callers," says Longwell. "Shred preapproved credit apps, receipts and bills. Memorize your PIN numbers. Your financial institution has more tips. Ask them." The message ends with the announcer saying, "Brought to you by the credit unions of Wisconsin."

Special Incentive For Young Savers

RALEIGH, N.C.-Seeking to boost financial education among younger members, Coastal Federal Credit Union has launched an initiative to reward lucky savers with scholarship accounts. Three young CFCU members will receive a $500 deposit in a 529 college savings plan account as part of the initiative. The 529 plan is a tax-advantaged savings accounts allow families to save for future college expenses while providing variable rates of return based on the types of investments the state chooses for the plan.

Life-Saver To Be Recognized

PHILADELPHIA-Mike Baker, an employee of American Heritage Federal Credit Union, will be recognized by the credit union with an award for his bravery after he jumped into an icy canal and pulled the driver of a car to safety. Baker had been watching late- night TV when he heard the car skid into the Delaware Canal near his home in Morrisville, Del. Baker rescued the driver as the car was sinking through the ice. AHFCU will honor Baker with the American Heritage Award, which is given to an individual whose self-less act exemplifies the philosophy of "people helping people." The award, along with $500, will be presented by CEO Bruce K. Fouke as part of the credit union's Member Appreciation Day celebration.

Orchestra To Play A New Tune

PHILADELPHIA-The 141 members of Philadelphia Orchestra FCU have voted to approve and finalize a merger partnership with Sun Federal Credit Union. Sun Federal's center city branch inside the world headquarters of Sunoco at Ten Penn Center is within walking distance of the world famous Kimmel Center, home to the renowned Philadelphia Orchestra.

The $190-million Sun Federal has more than 26,500 members.

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