Top Investment Brokers in Ad Spending

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Top Investment Brokers in Ad Spending

Top Investment Brokers in Ad Spending
In the first three quarters of 2006. Dollars in thousands
Published December 22, 2006
Click here for year earlier data
    Grand total TV Print Radio Internet Outdoor
1 FMR Corp 131,422 40,594 53,933 581 62,404 1,158
2 Charles Schwab Corp 130,767 50,770 21,751 0 56,327 1,919
3 E-Trade Financial Corp 100,100 12,905 23,211 246 63,688 50
4 Morgan Stanley 99,637 38,717 14,876 930 42,805 2,308
5 Scottrade Inc 83,860 3,453 2,040 400 77,967 0
6 Forex Capital Markets 46,006 0 0 0 46,006 0
7 Merrill Lynch & Co. 26,731 16,367 10,360 0 0 4
8 Sharebuilder Corp 26,366 0 42 0 26,324 0
9 Jones Financial Cos. 23,068 13,702 8,921 201 35 209
10 Fisher Investments Inc 17,874 0 1,680 0 16,194 0
11 American Century Cos 14,072 2,378 11,259 0 435 0
12 AG Edwards & Sons Inc 13,580 4,936 5,289 95 3,183 77
13 Raymond James Financial Inc. 8,780 3,723 5,051 0 2 5
14 Fxtrek.Com 6,950 0 0 0 6,950 0
15 Refco Inc 4,550 369 310 0 3,871 0
16 Friedman Billings Ramsey Group Inc 3,493 3,493 0 0 0 0
17 Nuveen Investments Llc 3,280 0 3,280 0 0 0
18 Ameriprise Financial Inc 2,626 0 0 0 2,626 0


Note: Spending reported under name of parent company.
Source: TNS Media Intelligence
© 2006 American Banker