Now that BB&T Corp. has a securities firm under its wing, one of the biggest challenges is making sure not to overwhelm the new unit with sales leads, executives of the banking company say.

Winston-Salem, N.C.-based BB&T bought Craigie Inc., a small Richmond, Va.-based securities firm, last fall. The banking company's executives say they view the deal as a learning experience as well as a defensive move to protect its corporate customer base.

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