Card Briefs: Equifax Recognized For On-Line Privacy

Equifax Inc. said it received the BBBOnline privacy seal.

It is one of only 10 companies to receive the certification from the offshoot of the Better Business Bureau.

The seal is awarded to companies with clear, easy-to-find, and enforceable on-line privacy policies. The seal also requires companies to notify Internet users how information about them is used and collected.

"We view this honor not only as recognition for what we have done to protect consumer privacy on-line, but also as the standard by which we will conduct business on the Internet," said Equifax chief executive officer Thomas F. Chapman.

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