Card Briefs: First USA Has Deal With Web Site Firm

VerticalNet Inc., which operates business-to-business Web sites for several industries, has signed an exclusive business-card promotion deal with First USA.

VerticalNet sites post news stories, discussion groups, resume exchanges, and information about available products. The sites include Water On-Line for the water and waste treatment fields, Adhesives and Sealants On-Line, Oil & Gas On-Line, and so forth.

VerticalNet said its partnership with First USA would begin with an "integrated marketing campaign" for the First USA business card.

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