CFI Mortgage Inc. last week hired ACC Communications LLC to help develop a long-term public relations strategy.

Christopher Castoro, CFI's president and chief executive officer, said the company is working on a Web site for shareholders and expects to launch it soon.

CFI is a mortgage lender with 12 retail and wholesale sales offices in Florida. The company recently completed its initial public offering, selling one million common shares at $5 per share through New York investment banker Strasbourger Pearson Tulcin Wolff Inc.

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