Freddie Mac appointed Vaughn Clarke, the former treasurer of entertainment and publishing powerhouse Viacom Inc., to the new post of senior vice president for finance.

Mr. Clarke, who reports to chief financial officer John P. Gibbons, has also worked at newspaper chain Gannett Co. and Chase Manhattan Bank.

The secondary-marketing agency also named Greg Reynolds senior vice president and corporate controller.

Mr. Reynolds also reports to Mr. Gibbons. He has held several posts at Freddie Mac since 1994. Before that, he was an accountant and consultant at Arthur Andersen & Co.

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