CLEVELAND - KeyCorp says its month-long wireless banking pilot program has attracted "hundreds of customers," many from middle-income classes, with an interest in stock trading
The $87 billion-asset banking company said Monday that 10 times as many middle-income as high-net-worth customers are using or have expressed interest in its wireless offerings. Stock quotes have grown to 70% of its wireless transactions, up from about 40% when the pilot was launched.
KeyCorp's wireless services are available through personal digital assistants and cellular phones. Customers can view balances and transaction histories, schedule bill payments, transfer money between accounts, and request stock quotes.