Bloomberg News

PARIS - J.P. Morgan & Co. and Societe Generale SA were selected to advise Pernod Ricard SA on its joint acquisition bid with Diageo PLC for Seagram Co.'s Chivas Regal and other liquor brands.

Subscribe Now

Access to authoritative analysis and perspective and our data-driven report series.

14-Day Free Trial

No credit card required. Complete access to articles, breaking news and industry data.