GENEVA, N.Y. — Savings Bank of the Finger Lakes plans a Thursday opening for The Insurance Source, a joint venture agency that will offer access to property/casualty products such as auto, home, and commercial insurance.

Clients will be able to get quotes at the bank’s branches or by phone. Service representatives will not be licensed to sell insurance but will consult clients and refer them to L.A. Lama Insurance of Ithaca, N.Y., the bank’s partner in the agency.

Leslie Zornow, senior vice president of retail banking at $340 million-asset Savings Bank of the Finger Lakes, said the bank had considered selling insurance for years as an additional source of fee income and because depositors had been asking about it.

Subscribe Now

Access to authoritative analysis and perspective and our data-driven report series.

14-Day Free Trial

No credit card required. Complete access to articles, breaking news and industry data.