SAN FRANCISCO - Visa U.S.A. will give away at least six trips to Super Bowl XXXV in Tampa next year as part of its marketing program for the upcoming National Football League season.

The card giant has teamed up with merchants such as DirectTV, the Metropolitan Transit Authority of New York, Kroger, and NFLShop.com to run promotions for its sixth year as the official sponsor for the NFL.

From Sept. 1 through Nov. 8, consumers using Visa cards at any supermarket nationwide will automatically be entered in a drawing to win either a trip to the Super Bowl or one of 40 $500 Visa gift cards.

New York subway and bus riders who use Visa from Oct. 16 through Nov. 26 to buy MTA MetroCards will be entered in the drawing. Consumers who use credit card at more than 1,000 sports retailers nationwide in September and October also will be entered.

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