The Most automated teller machine network, owned by Internet, has launched a fall marketing promotion for cardholders in the Mid-Atlantic and Mid-South regions.

Most is working with Pepsi Cola Co. to give Most cardholders in Maryland, Virginia, and Washington D.C. coupons good for 55 cents off of selected Pepsi products at participating merchants through Dec. 31.

In November, every time Most cardholders in Tennessee, Kentucky, Arkansas, Mississippi, Alabama, and Georgia use their cards at 700 Most ATMs, they are enrolled in a sweepstakes to win a vacation to St. Croix, plus 50 cash prizes.

Most, based in Reston, Va., has launched a radio and print campaign to support the promotions. -- Mickey Meece

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