Berkshire Bank in Pittsfield, Mass. has taken a different approach to getting into the insurance business.

Instead of buying an insurance agency, the Berkshire Hills Bancorp subsidiary has built its own — with some help from Banc Insurance Services Inc. Berkshire Bank’s new Gold Leaf Insurance Agency opened its doors Sept. 18. It offers a full range of insurance products, including auto, homeowner, life, business, and long-term-care coverage. The agency is a wholly owned subsidiary of the $968 million-asset bank.

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