PricewaterhouseCoopers, New York, created by the July merger of Price Waterhouse and Coopers & Lybrand, has named J. Duross O'Bryan to head the New York office of the firm's financial advisory services business line.

Mr. O'Bryan, 43, has relocated from Los Angeles to New York to lead its operations and management and oversee 500 professionals.

In Los Angeles he was the Coopers partner in charge of the firm's financial advisory services and litigation services practices. Before he was named partner at Coopers in 1985, he had been a partner with Hamm, O'Bryan, Eyler & Deane and a manager with KPMG Peat Marwick.

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