Pulte Mortgage Corp., one of the few companies to heed the industry's call to tap international markets, is trying to use economic inequity in one of those markets, Mexico, to its advantage.

The 1995 collapse of the peso, combined with inflation and other economic turbulence, retarded development of Mexico's mortgage market, several observers said. Pulte Mortgage, an Englewood, Colo., subsidiary of Pulte Corp., "looked at what financing was available and realized that the market in Mexico was underdeveloped for its needs," said Robert Pastore, president of the $283 million-asset mortgage unit.

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