MBNA Corp. is breaking out of its core credit card business - but adhering to the same core principles.

The second-largest bank card issuer's marketing continues to revolve around affinity groups. As of midyear, it had signed more than 4,600, including 600 in the United Kingdom and 70 in Canada.

Limited Time Offer

Save $400 off your subscription. Special offer ends April 30, 2017.

14-Day Free Trial

No credit card required. Complete access to articles, breaking news and industry data.