SunTrust, Vesdia Have Loyalty Pact

SunTrust Banks Inc. has linked its debit and credit card loyalty programs to Vesdia Corp.'s merchant loyalty network.

Vesdia announced Tuesday that SunTrust customers will be able to earn points by shopping at stores that participate in its network. Both companies are based in Atlanta.

"With the network, we can provide additional rewards to SunTrust credit and debit cardholders through partnership marketing activities," Stef Anderson, SunTrust's vice president of rewards and loyalty, said in a Vesdia press release.

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