What's Inside

6A Banks Begin to See a Rebound In Customer Loyalty

Sustained growth and consumer confidence are key factors.

7A Banks Lead in Trustworthiness, But Margin Narrows

Edge over other institutions has narrowed in four years.

8A Perception of Bank Service Quality Shows Improvement Gain is the first since merger-related decline in ratings. 9A Banks in Position to Keep Investors as Customers

About half of those surveyed do most financial business with banks.

12A Computer Banking Gains, But Not at Internet Speed

Consumers using on-line banking rise to 8% from 6% in two years.

17A Customers Show Interest in New Products but Are Buying Fewer

Analyst says banks aren't capitalizing on a big opportunity

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