Chris Aarons is co-author of the book, The Digital Helix: Transforming Your Organization's DNA to Thrive in the Digital Age. Chris also teaches digital marketing at the University of Texas at Austin and has won numerous awards for his digital programs while working for clients such as Adobe, Amazon, AMD, Cisco, Dell, HP, LG, Microsoft, Philips and others.
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Independent and authoritative analysis and perspective for the banking industry