As Global Product Marketing Manager at SAS, Fiona McNeill oversees product marketing of SAS Unstructred Analytics. During her 14-year tenure, she has helped organizations derive tangible benefits from their strategic use of technology. In addition to working with a wide range of industries, McNeill has defined marketing strategy and corporate relationships at SAS, received multiple innovation awards, and was identified as a Pioneer and one of the Most Influential People by CRMPower in 2000.
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Independent and authoritative analysis and perspective for the banking industry