This Friday, the $655 million institution will appear on a segment of “Designing Spaces,” a home improvement show on the Lifetime TV network that highlights the value of using local lenders when purchasing a home.
Tropical Financial said the segment will feature a recently married couple from Hollywood, Calif. -- Chad and Elizabeth Virtanen -- who bought their first house with a mortgage from the credit union. The episode also features interviews with Helen McGiffin, Tropical Financial’s senior vice president and chief lending officer, as well as Amy McGraw, vice president of marketing, in which the two executives discuss the advantages of using a local lender in such transactions.
Tropical Financial said it was recommended for the segment by the Federal Home Loan Bank of Atlanta, which is also prominently featured on the show.
“[Tropical Financial] was invited to participate by the Federal Home Loan Banks as an example of a credible local lender,” said McGraw. “[Tropical Financial] didn’t seek the appearance. If other similar opportunities come up in the future, we will be happy to participate if it means getting the credit union story out to more people.”
When opportunities come up to spread the word about the good works credit unions do, McGraw added, “we jump at the chance. It doesn't happen enough.”