INDIANAPOLIS-Indiana Members Credit Union has launched a new campaign themed "Big City Convenience, Small Town Feel."
The campaign includes TV spots, newspaper ads and in-branch marketing. The TV spots use local celebrity and former TV broadcaster Ken Beckley as spokesperson.
In a released statement, CEO Ron Collier said the campaign is designed to "communicate this continued commitment to our members and the community. The campaign will focus on educating consumers about the wide selection of products and services we have to offer for their personal and business needs as well as our outstanding ability to provide first class member service while continuing to uphold our strong community-minded values."
The TV spots can be viewed at
