MEDFORD, Ore.-The Financial Brand has released an updated listing the top 100 credit unions for the second quarter according to Facebook "Likes."
All but six of the top 100 credit unions come from the U.S. The Financial Brand said that among the most successful credit unions on Facebook, the median number of likes is roughly 4,500. Only two credit unions in the world have more than 100,000 likes on Facebook vs. 21 banks that exceed that number. Any credit union that finds more than 2,600 likes can land a spot on the list of "Power 100 Credit Union Facebook Likes."
Nine credit unions lost Facebook fans in the last three months, although most only saw negligible decreases, the Financial Brand said. Two, however, saw significant declines: Credit Union Australia lost 2,538 likes (a 3.17% drop), and Idaho Central shed 226 (nearly a 3% loss).
The Top 10 CUs and their number of likes are: Navy Federal, 731,758 (including 211,137 added in the last 90 days); Thrivent (207,264); Mountain America (93,490); Credit Union Australia (77,531); America First (60,914); The Golden 1 (36,870)' Suncoast Schools (28,894); OnPoint (26,416); BECU (16,638); and Canadian-based Servus (16,079).
The list can be found at:
