LAS VEGAS-NAFCU Services has partnered with GeniusRocket.com, a Washington-based company that has a team of creative innovators that works for cash prizes, to create TV ads.
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"We wanted ads that were 75% generic regarding the benefits of credit unions, with space to customize the spot for any credit union," Frankil explained.
Upon visiting NAFCUServices.com/creditunionads, NAFCU members can pick from several videos chosen by the trade group as the winners of the GeniusRocket online competitions. The fee for NAFCU members is $150, including the cost for the designer of the ad to customize it for a particular credit union.
