Top Finance and Mortgage Companies in Ad Spending
December 22, 2006, 10:08 a.m. EST 1 Min Read
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Top Finance and Mortgage Companies in Ad Spending
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Published December 22, 2006 | |||||||
Click here for year earlier data | |||||||
Grand total | TV | Radio | Internet | Outdoor | |||
1 | IAC/Interactivecorp | 93,122 | 42,598 | 5,302 | 3,850 | 41,372 | 0 |
2 | General Motors Corp | 60,442 | 43,607 | 3,561 | 1,150 | 10,115 | 2,010 |
3 | Bankrate Inc | 52,186 | 0 | 52,186 | 0 | 0 | 0 |
4 | Dir-Finance & Mortgage Cos | 37,866 | 0 | 37,866 | 0 | 0 | 0 |
5 | Loanweb | 32,995 | 0 | 23 | 0 | 32,971 | 0 |
6 | Rock Holdings Inc | 25,078 | 15,481 | 365 | 2,530 | 6,702 | 0 |
7 | E-Loan Inc | 17,957 | 15,661 | 0 | 393 | 1,530 | 373 |
8 | Lowratesource | 16,570 | 0 | 0 | 0 | 16,570 | 0 |
9 | American Equity Mortgage Inc | 15,944 | 3,852 | 59 | 11,932 | 101 | 0 |
10 | JG Wentworth Securities Inc | 14,810 | 14,182 | 0 | 0 | 629 | 0 |
11 | Ameriquest Capital Corp | 13,840 | 10,310 | 601 | 0 | 2,246 | 682 |
12 | 1-800-Bar None | 11,935 | 11,935 | 0 | 0 | 0 | 0 |
13 | Cashcall Inc | 11,176 | 11,176 | 0 | 0 | 0 | 0 |
14 | Emigrant Savings Bank | 9,152 | 0 | 0 | 0 | 9,152 | 0 |
15 | Ratemarketplace.Com | 8,800 | 0 | 0 | 0 | 8,800 | 0 |
16 | Federal Home Loan Mortgage Corp | 8,240 | 1,488 | 2,078 | 0 | 4,674 | 0 |
17 | Mortgage Market Information Service | 8,091 | 0 | 8,071 | 0 | 20 | 0 |
18 | Axa Group | 7,776 | 0 | 2,798 | 0 | 0 | 0 |
19 | 800Creditcarddebt.Com | 7,640 | 7,640 | 0 | 0 | 0 | 0 |
20 | Best Interest Rate Mortgage | 7,376 | 0 | 7,376 | 0 | 0 | 0 |
21 | Wall Street Mortgage Bankers Ltd | 5,613 | 0 | 5,613 | 0 | 0 | 0 |
Note: Spending reported under name of parent company.
Source: TNS Media Intelligence
© 2006 American Banker