First USA has officially unveiled its Live Broadway cobranded Visa card, which the Banc One unit announced with the League of American Theatres and Producers in April.

Providing details that were lacking at the original announcement, the companies said the card has no fee and has an introductory interest rate of 4.9%, which jumps to a fixed 13.99% after five months.

Subscribe Now

Access to authoritative analysis and perspective and our data-driven report series.

14-Day Free Trial

No credit card required. Complete access to articles, breaking news and industry data.