In Brief: Scottrade Founder Featured in New Ads

Scottrade Inc., a St. Louis online investment firm, has launched an television and online advertising campaign.

The ads, which began appearing Monday, feature Rodger Riney, the firm's founder and chief executive officer, in a Scottrade-branded helicopter on a quest to discover what customers like most about Scottrade.

The commercials will run on major television networks, including ABC, NBC, CBS, CNBC, CNN, and Fox News, Scottrade said.

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