Research Reports

While some aspects of the conventional wisdom regarding banks’ entering wealth management are accurate, the reality is far more nuanced. A recent survey of bank executives by American Banker and SourceMedia Research shows that wealth management is on many bank executives’ radars and that the coming years will see increased competition for customer relationships in this arena. This report assesses what exactly bankers mean when they think about “wealth management,” what areas they are targeting, and what hurdles to success they have identified as they seek to buttress their sources of noninterest income.

This report assesses what exactly bankers mean when they think about “wealth management,” what areas they are targeting, and what hurdles to success they have identified as they seek to buttress their sources of noninterest income.

Economic, regulatory, technological, and competitive pressures have drastically altered the financial services industry, particularly in businesses that touch the American consumer. An analysis by American Banker/ SourceMedia Research shows that the transformation is far from over. Based on surveys of more than 200 financial services executives, this report offers insight into what banks have done to adapt their businesses, and what they’re likely to do next.

Based on surveys of more than 200 financial services executives, this report offers insight into what banks have done to adapt their businesses, and what they’re likely to do next.