Podcast

From Cookie Cutter to Custom: The Benefits of Bringing Card Issuance In-house

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Small and mid-sized banks that rely on an agent bank to issue credit cards are missing out on a whole host of opportunities. From controlling the customer experience to increasing revenue, there's plenty of reasons to rethink the agent bank model.

Dan Hanks, Vice President of Global Product Development at i2c Inc. describes how banks can move away from competing on low rates and costly rewards to competing on features and functions that really matter to customers. And leaving the agent bank model is much easier to do than many banks think it is.

Dan will discuss:

  • The disadvantages of the agent bank issuance model
  • How banks and credit unions can customize their credit card programs
  • Low-risk portfolio mitigation strategies
  • What to look for in an issuing platform

Listen to the podcast From Cookie Cutter to Custom: The Benefits of Bringing Card Issuance In-house.