Mobile app quality now carries real turnover risk. Poor experiences push consumers to competitors, especially younger cardholders. For executives, this highlights a critical question. Can you keep pace with evolving mobile app expectations alone?
New research shows how mobile apps directly influence credit card spending, retention, and card relevance. Download the report to see the data behind these key findings:
- Credit card apps influence which card becomes top of wallet.
- The app is cardholders' primary financial management tool.
- Card apps and spending are a winning combo.
- Rewards increase wallet share.
- Poor card experience drives churn