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Letter from the Chairmen
"Margins are pinched, loan demand has yet to recover, consumers and regulators are pushing back on all kinds of fees – in some ways, it seems as though nothing has changed over the last 12 months." Read more...
Conference Speaker
David Stevenson
Senior Vice President, Marketing Data and Targeting Executive
Bank of America
Mr. Stevenson is currently responsible for the development and management of Bank of America’s marketing database and lead targeting strategies for the consumer banking lines of business. The database contains billions of customer level records and leverages the data in real and near time for thousands of monthly marketing campaigns.
Dave has 20 years of financial services marketing experience, on both the collateral/creative and data and analytics sides of the business; including the last seven with Bank of America.
He has held numerous roles within financial services, including three years in credit card underwriting strategies. He has spent the past 15 years in Marketing, holding a variety of roles including partner management, portfolio strategy development, direct mail strategy, brokerage marketing and data development.
Dave lives in the suburbs of Philadelphia and is active as a board member and coach for Little League and also on the Board of Trustees for the Pennsylvania Ballet.