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Carriers' Mobile Payment System Excludes Banks, but Could Open New Doors

AUG 2, 2010 6:23pm ET
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A mobile payments effort seemingly designed to exclude banks may accomplish the exact opposite.

Financial companies have for years been pushing the idea that mobile phones could be used to initiate transactions, and though test after test has validated the technology, the banks have always come up against the same barrier: wireless carriers' apparent lack of interest in including the necessary hardware in their phones.

Until now.

According to reports that emerged Monday, several major wireless carriers are collaborating to create a new system that would let consumers make purchases with their phones.

While analysts agreed that a payments network driven by phone companies would pose a significant threat to banks and card companies, they also said that such a system would increase consumer interest in the technology, and that once the hardware is widely available, financial companies also could find ways to take advantage of it.

"Once you build the rails for a payments system, excluding someone else is difficult," said James Van Dyke, the president and founder of Javelin Strategy and Research in Pleasanton, Calif.

If the wireless carriers are able to create a functioning financial network, "it's a way to get more mobile payments out in the world," Van Dyke said. "Visa and MasterCard and the banks aren't going to get frozen out."

Bloomberg News was the first to report that AT&T Inc., Verizon Wireless and T-Mobile USA were working together on a payments system, along with Discover Financial Services and Barclays PLC. The consortium plans to test the system in Atlanta and three other U.S. cities.

Banks and carriers have collaborated in the past on mobile payments trials, but analysts said this effort appears to go further. In the model that has been most commonly used, an issuer and a carrier would team up to offer consumers phones featuring near-field communication chips — the same chips used in contactless payment cards. These phones were used to make purchases charged to users' existing card accounts.

The new approach also is most likely based on NFC, but it could involve different payments accounts. Philip Philliou, a payments industry consultant and managing director with Philliou Selwanes Partners LLC, speculated that carriers, not banks, would administer the accounts. The funds could be stored at Barclays — because the phone companies have no interest in becoming depository institutions, he said — and the transactions could move across the Discover network.

"This could very well be the creation of a new payments system that resides on the mobile device," Philliou said. "I read this as the telcos forming a consortium focused on payments. 'Game on! We're the new kid on the block in the payments world.' "

Verizon, AT&T, T-Mobile (a Deutsche Telekom AG unit), Barclays and Discover all declined to comment.

Todd Ablowitz, the founder and president of Double Diamond Group LLC, a Denver payments consulting company, said that the carriers' project would likely generate more consumer interest in using phones to make payments, and whether it involves an upstart system or traditional card networks, "this will drive more interest in what banks can do."

The lack of NFC chips in phones has been one of the major barriers for banks wanting to offer mobile payments services. Ablowitz said that by installing the components to develop their own network, the carriers could also open the door to other companies that would like to use the same capabilities.

However, he also said there are ways that carriers could make it very difficult for banks to capitalize on the NFC features. AT&T, for example, uses a format called the single wire protocol that enables it to sequester a user's financial data within a phone's SIM card.

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