Quantcast

Take It on the Run: Banks Create Website to Unload REO Properties

MAY 15, 2012 12:02pm ET
Print
Email
Reprints

The pace of sales of real estate-owned properties could hardly be called speedy, but the North Carolina Bankers Association is hoping to help banks hurry up.

The trade group has created a website where banks — and only banks — can market REO homes directly to consumers, bypassing traditional real estate agents.

The site, REOdeedwagon.com, is a play on the name of the rock group REO Speedwagon, known for songs including “Keep on Loving You” and “Can’t Fight This Feeling.” But the reference to the band’s name is mostly wishful thinking on the part of bankers trying to dispose of foreclosed homes.

Banks who choose to list their properties on the new database may be able to find new potential buyers, says Brandon Wright, a spokesman for the North Carolina Bankers Association.

Currently there is no national database of bank-owned homes, which can leads to confusion for potential home buyers, who may be “put out” by having to search thousands of REO property listings online, he says. Now, REOdeedwagon.com allows potential homebuyers to view REOs in any state.

“Our goal is to get the properties off the books of the banks and into the hands of consumers,” Wright says.

Banks sign up through the site and can upload detailed descriptions and photos of REOs with contact information listing the real estate agent or bank employee. They also can post anonymously.

REO homes typically get listed on individual bank websites and on local multiple listing services.

It may take time for the site to gain traction. Since going live in early April, fewer than 250 homes have been listed.

JOIN THE DISCUSSION

SEE MORE IN

 

 
Kumbaya Moment for Banks, CUs; Brown-Vitter as WMD: Week's Best Quotes
The most notable quotes from American Banker stories of the previous week. Readers are encouraged to add their own observations in the Comments fields at the bottom of each slide.

(Image: Fotolia)

Comments (0)

Be the first to comment on this post using the section below.

Add Your Comments:
You must be registered to post a comment.
Not Registered?
You must be registered to post a comment. Click here to register.
Already registered? Log in here
Please note you must now log in with your email address and password.

Email Newsletters

Get the Daily Briefing and the Morning Update when you sign up for a free trial.

TWITTER
FACEBOOK
LINKEDIN

This feature displays payments industry news and analysis from American Banker sibling brand PaymentsSource. Registration is required; for more information contact customer service.

Marketplace
Fiserv is a leading global provider of information management and electronic commerce systems for the financial services industry.
Learn More
Informa Research Services is the premier provider of competitive intelligence, mystery shopping, and compliance testing services to the financial industry.
Learn More
CSC is a leader in private-label, third-party loan servicing with 30+ years of proven experience in delivering effective, cost-effective solutions.
Learn More
Already a subscriber? Log in here
Please note you must now log in with your email address and password.